Not just because of the numbers — but because of what those numbers meant for the people who trusted me with their betting throughout the year.
There is genuinely no better feeling in this game than knowing the work you put in has helped your members beat the bookmakers and pull out real profit.
Making people money never gets old.
And 2025 gave us plenty to be proud of.
Breaking the 20% ROI mark is something I take huge pride in, because it doesn’t happen through luck — it comes from discipline, experience, and sticking to a process even when patience is required.
Anyone can tip a short-priced winner. Finding consistent value is where the real edge lies.
One thing I’ve always believed is simple — when the price is wrong, you take it. No hesitation.
Throughout 2025 that approach paid off time and time again, with winners returned at:
18/1
20/1
25/1
33/1
50/1
Alongside those came one of the standout moments of the year — a remarkable 218/1 tricast.
The type of return that reminds you exactly why patience and confidence in your analysis matter.
But what pleased me most wasn’t just hitting the big prices — it was the steady stream of winners across the year that built the overall profit. That level of consistency is what serious bettors should always look for.
I know there are countless tipping services out there and people have plenty of choice. For that reason, I never take it lightly when someone decides to follow my advice.
Every winner is satisfying, but knowing members are benefiting from it is what really drives me.
There is a lot of noise in this industry — plenty of bold claims and very short memories. That has never been my style.
I believe in keeping things honest, transparent, and letting the results speak for themselves.
No inflated records.
No disappearing losers.
No nonsense.
Just proper, proofed performance.
Exactly how it should be.
Years like this don’t happen by accident.
The approach never changes:
Stay patient.
Trust the process.
Ignore the hype.
Focus on value.
There will always be ups and downs in betting — that is the nature of the game — but over time, disciplined decision-making is what separates profit from loss.
2025 was another strong reminder of that.
As proud as I am of what was achieved last year, I never stand still. The focus is already on finding the next opportunity, the next piece of value, and the next chance to put members ahead of the bookmakers once again.
Because if there is one thing I love about this job, it is winning.
And even more so — seeing the people who follow me win too.
Here’s to doing it all again.
Gary Poole
Bookies Enemy No1
Professional Bettor Since 2002
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